The probability of buyers using their voice to search for products will be increasing very rapidly with new technology. The Amazon Echo, Google Home, and Apple HomePod are all voice-activated virtual assistants that can help with online shopping among other tasks. By talking to Alexa, Google Assistant, or Siri, a customer can check out without even needing their phone in front of them. This new technology will allow buyers to shop quickly and efficiently.
Businesses need to ensure that their customers can voice search for the products on their website. For example, websites need to be optimized using machine learning by allowing customers to purchase through the voice search.
Convenience of voice search will increase the number of customers to show interest in your website products. Customers can purchase products proficiently by voicing out their requirements.
Buyers are using visual search along with the voice search. They upload an image onto a search engine or website and look for results matching that photo. Marketers need to design their apps and website according to this requirement in order to fully take advantage of this new process. Programming of this feature is only possible using AI and machine learning.
As the demand for voice and visual search continues, companies will need to quickly get onboard. Soon, it will become a central element in the e-commerce market.